Impressive brush strokes of illustrator Francois Berthoud have contributed a fantastic look for Max Mara Fall Winter 2018 collection.
The t-shirts, tank tops and sweatshirts printed by Max Mara with the artworks of the famous fashion illustrator François Berthoud featuring the unmistakably rapid yet refined “dripping” technique which characterizes the artist’s work.
Commissioned in 2001 to mark the company’s 50th anniversary, the artist paid homage to the pop nature of the Max Mara coat by superimposing different parts of its paper pattern over a spectrum of female types and become abstract brush strokes interacting with serigraphically reproduced faces.
The pieces worn by the top models of the moment were among the stars of the latest Max Mara Fall/Winter 2018 show.
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