HCM – Retail Brand Manager

I. Brand Management:

1. Sales:

• Achieve the assigned sales targets as per the plan.
• Manage and analyze revenue through daily/weekly/monthly/yearly sales reports and make changes to sales plans/strategies and marketing when necessary to improve business performance and increase sales.
• Increase revenue through the development of suitable business development strategies in line with the company’s vision.

2. Products:

• Manage inventory, inventory turnover, as well as loss and theft prevention at the stores under your supervision.
• Ensure that the management and supervision of subordinates follow the best standards in displaying merchandise in stores and organizing, storing, and preserving goods in the warehouse.
• Be responsible for seasonal product purchases at the brand’s showroom (if required).

3. Brand Image Management:

Ensure that all stores are always clean, organized according to standards, and equipped with fully operational equipment and machinery during opening hours. Do not leave laptops on the cashier’s counter.

II. PR & Marketing:

• Develop a brand promotion strategy.
• Implement, coordinate, monitor the execution of PR & marketing plans, promotional programs, advertising campaigns from start to finish.
• Propose and execute the organization of events to promote brand awareness, marketing to target customers, and increase sales for stores.

III. Other:

• Establish regulations, procedures, and processes to serve daily operations.
• Complete all required reports as per the brand’s and company’s requests and send weekly, monthly, quarterly, and yearly reports within the prescribed deadlines.
• Perform other duties assigned by superiors.