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Selena Gomez Stuns In Coach Spring 2018 Campaign

The singer and actress stars in the dreamy new campaign for Coach’s Spring 2018 Collection, and the photos will take your breath away.

The campaign pictures Gomez resting on a window ledge in a loft with a quintessential prewar fire escape and the iconic Empire State Building in the background. It’s magic hour and the images capture the endless possibility of the night ahead in the city that never sleeps. “Creative Director Stuart Vevers makes New York feel like a town, a real community,” says Gomez. “It just feels like this is where the brand really lives.” Gomez carries key bags from the Spring 2018 collection.


“The Coach girl is real—she’s riding the subway or, this season, hanging out in her cool NYC apartment,” said Vevers. “Steven Meisel’s photography brings a layer of magic to those seemingly everyday situations. Whilst Selena has a warmth that’s special—there is also an authenticity and realness to her that brings the campaign to life.”

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