“Whoisnerdy” is also known as NERDY for short. This is a street sport fashion brand launched at the end of April 2017 that is very popular with young Korean and K-Pop stars. The brand pursues a dynamic and comfortable concept, but still carries the image of children who do not care about prejudice and have a different look. The liberal personalities, wanting to enjoy life and being confident in their style of dress have been evident in NERDY’s iconic sportswear sets, bright colors, and iconic colors.